I'm not sure how, but maybe you could find someway to bring the upcoming presidential election into to Earth Day. Maybe researching each candidates REAL, unmasked, stance on the environment, and throw it together on a flyer, so that students [if old enough] can make an informed decision [or help their parents and family members] on that first Tuesday in November.
And if that's too much work, pawn it off, or rather, "suggest" it to some other politically/ socially motivated group on campus [say, Key Club, Red Cross, League of Politicans, Gay-Straight Alliance, etc.] You'd be surprised to see how willing people are if you put the ideas in their head.
Ask your teachers and friends what they would like to see on Earth Day. You might get some of the best ideas there.
Questions? Concerns? Comments? Feel free to respond.
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